CATI (Computer Assisted Telephonic Interviews)
CATI Services are what we offer.
For your service, we use the Computer Assisted Telephone Interviewing (CATI) method, which enables us to carry out intricate, extensive survey research. The solution enables our highly skilled interviewers to stay focused on gathering comprising by streamlining the rapid finishing of surveys and making data accessible after each question.
Our survey administrators monitor the work of interviewers from far-off supervisor stations using quality control techniques. Reports on investigator productivity are often produced and used to assess the requirement for respondent training.
Why do we choose CATI?
CATI offers many advantages over conventional telephone interviewing techniques. We utilize CATI as one of our services for the reasons listed below:
- High-Quality Data is Produced: CATI aids interviewers in preventing misconceptions and ensures that questions are asked truthfully, resulting in more accurate data. So because actual interview fine details are handled by the system, the interrogator may focus on speaking with the participant. Because CATI’s study circumstances are uniform, it allows for more in-depth questioning, producing results that are richer and more educational.
- Quick Process: Process is quick because interviewers can enter information as it is gathered, making the entire research process quick and effective. As soon as the replies are obtained, they are recorded, allowing for quick data analysis following the conclusion of the final interview. Paper data does not need to be converted to digital formats, saving time and lowering the risk of human mistake.
- High Level of Accuracy: Because the questionnaire is fully automated and shown on a computer, there is no chance for mistakes like incorrect questions or unclear assembling. A precise method of data collection is used. Direct input of pre-coded data reduces the requirement for human data processing and reduces input errors.